Thursday, May 27, 2010

What? Why?

Why does social media take so much time? What are viable expectations for social media "success?" Why is it so hard to keep up? What should I be reading to get better at engaging? Who should I be "engaging?

If content isn't "content," what is it? How do I write it well? What's in a name? Where do I get more original ideas? How "plugged-in" is too "plugged-in?" Why do all these sites keep changing? What can I learn from that?

How do I create a "persona?" How in-depth should I go with it? Why would my company want a community? Aren't we in one already?

What should I be researching? Why do I have to use tools I don't like?

Why am I complaining?

What is the best way to get new followers? How do I politely dump old ones? What if I know them IRL? Why do so many people tweet about Twitter? Why are we so self-aware? What does this internal focus mean for (interactions with) future generations? What will this look like in five years? Ten?

Why are all those people following Rev Run?

What is ROE? No really, show it to me. Why can't I hold it? Or can I? Why do some people intimidate me (probably not on purpose) on Twitter? Why do I care? How did they get so smart? What are they reading?

What are people who aren't using Twitter or Facebook doing? What are they afraid of? Wait, are they even afraid of anything? Am I missing something? Missing out on something?

Why doesn't Blogger show a word count?


These questions aren't all mine, but some of them are. I've heard that asking questions shows intelligence because it means (at the least) you're thinking. And being social really requires some thought, especially if you're like me and are naturally introverted and a high self-monitor. But the more questions we ask about this growing tool for communication, the more we learn. That knowledge will translate into more appropriate usage for businesses and persons. Most of all, it will help us grow. Ask more questions.